What is a “Sample Sale”?

A sample sale is when we sell some of our floor models as “sample gowns” to make room for more styles that will be coming in. It’s a great opportunity for a bride to purchase a gown off-the-rack at a discounted price. Here’s how it works: We have one of each gown in the store…

What is a preview show?

A preview show is when a designer chooses a store to show their latest designs that are not in the collection yet, meaning that the brides at attend will be the first to ever see these new styles. Some of the designs make it into the final collection, and some do not, either way, the…